Loading…
Brand guidelines
Scope
Full brand guidelines
Deliverables
Visual system · usage guide
Timeline
Eight weeks
About the project
Sadu needed a guidelines document recording every visual decision we'd already made, so the look would hold steady no matter how many hands used it later.
The guide documents everything from the logo's safe area to how the Sadu-weave-inspired patterns apply across backgrounds and sizes.
Client
Sadu
Year
2024
Location
Riyadh
What we delivered
Logo systemPatternsUsage guideReady-made templates
Guidelines cover
Logo safe-area page
Detail of the Sadu-weave pattern
Approved colour palette
Stationery application
The guide spread open in full
"Now we have one reference to go back to, instead of everyone doing the logo their own way."
Founder, Sadu
Ready to start
Open your window
Tell us about your project, and we'll come back with a clear plan within 48 hours.